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ICYMI in November: Google trials ‘mobile friendly’ tag & Twitter gets an algorithm

Twitter rings the changes, Google starts favouring mobile friendly websites and we look at the impact of HTTPS. This is what you might have missed in November.

Google rolls out ‘non-Panda’ update

Google has confirmed that an algorithm update last week was not related to Panda, with early indications suggesting that this is yet another content related update

Ten reasons why more brands are investing in content marketing

Three in every four British brands are planning on investing more of their marketing budget in content marketing in 2014. But why is this, and what can they see that others can’t? Here are ten reasons why we think they have got it right.

Stickyeyes takes centre stage at Webit Congress 2013

We are delighted to announce that we will be an official partner at next week’s Webit Congress, which takes place in Istanbul.

How hard is your content working for your digital strategy?

How hard is your content working to support your digital strategy? Find out with our free Content Optimisation Tool.

Your content is well written, insightful and purposeful so, why is it going unloved?

Brands invest significant levels of resource in creating content that they believe will engage their audiences and drive positive returns on investment but, much of this content goes ignored, undiscovered and unloved. Why is that?

How Facebook is trying to win over advertisers with new reporting metrics - and by fixing the ‘fat fingers’ problem

Facebook advertising has been under the microscope, and the social network is making some big changes as it looks to ensure that brands are getting full value from their campaigns.

Webinar: How to develop a customer-centric SEO strategy in 2018

Join our Organic Search Director, Mike McDougall in our webinar for Smart Insights on Tuesday 12th December at 11am (GMT).

Join Stickyeyes and Reprise at BrightonSEO

Both Stickyeyes and Reprise will be taking to the stage at BrightonSEO this September, with Jack Nottidge and Tasha Amponsah-Antwi each leading in-depth sessions over the course of the two-day conference.

Is Google cutting down video and image carousels?

After investing heavily in promoting search carousels, Google appears to be cutting down the time that these search features appear.