Tombola, 888, Cheeky Bingo and Spin Palace are amongst the major brands that lost vital online visibility in 2013, as Google’s Panda and Penguin updates changed the face of search results in the gambling sector.
SEO has become much more considered, much more focused on the needs of the end user and, ultimately, much more of an embedded marketing discipline.
The mobile friendly tag is on the way out, but Google looks set to start penalising sites for intrusive interstitial ads.
How we managed to grow visibility and traffic for one financial services brand by building a digital proposition that could engage on mobile.
We take a look at Google’s latest development in featured snippets, which is designed to address multifaceted search queries.
Black Friday causes havoc, the EU lays into Google and Yahoo reveals the top searches of 2014. This was your week in digital.
Rich snippets have a trustworthy perception amongst Google’s users – and your brand in those positions early in the search journey can be incredibly powerful tool.
Google and Salesforce have agreed a new partnership, which could take marketers a step closer to achieving that grand ambition of a ‘single customer view’. Digital Minute tries to unpick what this new partnership means.
Google and Salesforce have agreed a new partnership, which could take marketers a step closer to achieving that grand ambition of a 'single customer view'. Digital Minute tries to unpick what this new partnership means.
What does it take to get your content found on YouTube? James Pierechod shares some of his experiences and takes a closer look behind YouTube's 'P-score'.