Facebook are on a mission to take the online video crown from YouTube but, how can the latest initiatives from the social platform benefit your brand?
Thousands of hours of content are posted to YouTube every second. It’s an incredibly competitive space, so how do you ensure that your content stands out from the crowd? Here are five fundamental steps to giving your content the best possible chance of success.
How are leading car manufacturers and automotive brands performing on Google Adwords? Our analysis suggests that they could be missing out on some key opportunities.
Huge thanks to Senior SEO Executive, Joe Potter, for keeping us up to date on the latest SEO news this year. He takes us towards Christmas with news from Google's John Mueller on BERT and exact match keywords, the YouTube algorithm and the announcement that Core Web Vitals are becoming ranking signals from May 2021.
Price comparison websites are squeezing out traditional financial brands online, taking more than 60% of all online traffic in the sector, according to the latest Stickyeyes Intelligence Report.
Reports suggest that Google is reducing the number of occasions that it shows a video or image carousel in the search results. So what is going on, and why?
If you have a multi-national business then it’s vital that you get your hreflang strategy right. With revenue and global brand reputations on the line, why are so many companies still getting in wrong?
Television schedules could soon be a ranking factor for Google searches, after a patent that links internet devices to television listings was granted this week.
Developing a social media strategy in one market is tough, but what about multiple markets, all with their own time zones, languages, cultures and regulations?
Instagram has finally opened up its advertising platform, allowing practically any brand to start sponsoring content on the photo sharing social network. So, the obvious question; should you?